It's a store of streetwear and casual fashion brand that creates, also, their clothes and collection. Its purpose is closely connected to the promotion of self-expression free and authentic, through fashionable and laid-back.
Art Direction, Copywriting,Typography & Animation : Iago Silva
Design : Iago Silva & Tiago Brunner
Costumer Representative : Tiago Brunner
Original Project : StudioBrunner
It was a typographic drawing created especially for the brand, with the concepts of authenticity originality, and expressivity, directly connected to the target audience universe. Besides that, the color palette was designed starting from fabrics that originate from plastic, with strong shades, vivid and neons, such as neoprene, polyester, and elastane.
